We’re Growing So You Can, Too

Dan brings over 25 years of experience in data-driven digital product strategy, analytics, personalization, and marketing automation. His leadership means Sprout & Harvest is not only a creative partner but a digitally fluent growth partner.

Dan will work across all our teams to ensure our financial-services clients benefit from best-in-class digital-performance thinking, tailored personalization, and measurable outcomes aligned to business goals (member growth, share-of-wallet, digital adoption).

Dan’s CV Close-up

Dan’s background includes:

• Senior Product Manager, Personalization at lululemon
• Director of Analytics at DDB Canada/Tribal Worldwide
• Analytics Manager at Shaw
• Head of Digital at Trigger

Dan’s expertise includes taking a lead in:

• Leveraging data to drive meaningful customer experiences, not just clicks and impressions
• Personalization engines
• Marketing-automation flows
• Analytics-backed campaign optimization

With 20 years of production and project management practice under her belt, Shannon joins the Sprout & Harvest collective family to amplify our ability to execute digital experiences and integrated campaigns for our clients. 

Shannon will partner closely with our team and our clients to ensure everything from ideation through activation comes together seamlessly. With her steady hand on the till, our clients can rest assured we will run their projects smoothly.  

Shannon’s CV Close-up

Shannon’s experience includes: 

• A decade at DDB Canada/Tribal Worldwide in client service, production, and project management
• Seven years at WILL as Production Director
• Client work spanning renowned consumer brands, including Mark’s, TikTok, Amazon, and McDonald’s

Shannon’s rich agency experience empowers her to:

• Oversee complex, multi-channel campaigns with precision
• Ensure on-time delivery, on-budget execution, and consistent brand alignment
• Take the lead leadership in operations, process design, and resource management