Our team
It’s great to meet you.
We are a financial services marketing agency made up of seasoned marketers, creatives and digital natives passionate about growing challenger brands in the financial services space. We are all about doing great work with great people, in Canada, the United States and the world.
Ron Cann
Founder & CEO
As your principal advisor, Ron brings over 25 years of passionate commitment to the financial services industry, including:
- VP Marketing & Communications, First West Credit Union
- VP Marketing & Communications, Qtrade Financial Group
- Director, Product Marketing & Sales, Central 1
- Senior Manager, Marketing, North Shore Credit Union
Jon Maltby
Creative & Brand
Jon is an award-winning Senior Creative Director who has led creative and digital transformation for almost three decades, including:
- Creative Director, lululemon
- Creative Director, Shoes.com
- Big brands – Nike, Starbucks, adidas, Patagonia, Cole Haan
- Credit unions – Prospera, Coastal Community, East Coast, Khalsa, Bulkley Valley
- Banks – Wealth One, Citizens
Lance Cummings
Design & Build
Lance has devoted over 20 years to designing and building intuitive digital experiences that drive results, including:
- Financial services digital experiences – Prospera, East Coast Credit Union, HSBC
- Development on your favourite platform, including Forge/OpenText, WordPress, Headless CMS, etc.
- Comprehensive client-side & server-side solutions, and 3rd party integrations
Jen McParland
Project Management
Jen has over a decade of experience in project management and leading teams in boutique marketing agencies.
- The most organized person you will ever meet
- Partnerships and relationships are what Jen is all about
- A certified organizational coach
Avril Tomlin-Hood
Paid Media
Avril brings 15 years of omni-channel media buying experience and a strategically customer-centric approach to advertising — one that integrates leading sustainable ad tech to drive ROI through a unified and consistent brand experience.
- Founder & CEO, boa
- Media Partner, Idea Rebel
- Media Director, FlyPixl
- Acct. Director, Digital Surgeons
Jennifer Kolbuc
Content & Social
Luke had Yoda, we have Jennifer, our content and social media strategist and coach.
- Social media and content strategy & planning
- Email strategy for list building and automation
- Content and social media coaching and teaching
Marty Yaskowich
Strategy & Planning
With over 25 years in marketing leadership, Marty is the engine behind our growth planning services.
- Helped launch Sonnet.ca, Canada’s first fully-online insurance company
- EVP, Chief Innovation Officer, Tribal Worldwide
- COO, iQmetrix
- CEO coach & strategic facilitator
Ryan Leeson
Senior Copywriter
Ryan has spent 20 years crafting powerful stories and unique ideas for brands around the world.
- An insight driven creative mind
- Internationally awarded at Cannes and beyond
- Led creative for Nike, lululemon, Starbucks and more
- Financial clients include BMO, Servus, Central1
David Lui
SEO & Analytics
David has spent more than a decade helping businesses connect their marketing to measurable results, including:
- Driving leads, engagement and find-ability with search engine optimization
- Reporting results through intelligent analytics and dashboard development
Want to change the world together?
Whether you know what you need or don’t know where to start, book an initial discovery call with us.
Try it. You’ll like it.